Jacques was previously the long-term head of sales and marketing at The Langham, Melbourne. In this new role, he will oversee marketing initiatives across the Pacific region, including The Langham, Melbourne; The Langham, Sydney; The Langham, Gold Coast; and Cordis Auckland.
Reporting directly to Jeffrey van Vorsselen, Langham Hospitality Group’s regional vice president of operations, Pacific, Jacques will drive brand-wide marketing strategies, supporting hotels on special projects, while also maintaining his leadership role within the sales and marketing division at The Langham, Melbourne.
He brings a wealth of experience to his new role, having commenced at The Langham, Melbourne in January 2015 as director of sales and marketing. Jacques also serves on Australian Tourism Export Council’s Victorian Leadership Board, representing the state’s hotel industry.
“Andre’s impressive track record and unwavering commitment to excellence make him the ideal leader for our marketing endeavours in the Pacific region,” says van Vorsselen.
“We are confident that under his guidance, our hotels will continue to flourish and deliver exceptional experiences to our guests.”
During Jacques’s tenure as director of sales and marketing at The Langham, Melbourne, the hotel achieved the title of “Number One City Hotel in Australia and New Zealand” by Travel+ Leisure World’s Best Awards four times in eight years, including in 2021 and 2022.