Going up, going down: Event trends in 2025

Rosie Loughman, senior event manager at Synergy Effect in Sydney, offers expert insights on what is trending in events and what is on the way out this year.

2 September, 2025

Secrets of success: Essential principles for event planners

A panel of industry experts will reveal the key pillars for business events success at Events Uncovered at ILUMINA in Sydney’s CBD on Tuesday, 19 August, 2025.

30 July, 2025

Synergy Effect wins gold for sustainability

Company directors Michael Fleck and Ruth Hirst say hybrid multisite and online business events are the way of the future.

23 March, 2023

Event in the spotlight: First Impressions by Galderma at The Venue Alexandria

While the past year saw many brands continue to shy away from major education events and conferences, aesthetics industry leader Galderma Australia did just the opposite.

1 December, 2022

Why Synergy Effect’s e:volve is not just another online platform

Having created events for clients all around the world for more than 30 years, Synergy Effect has evolved its offering, making events without limits a reality.

16 September, 2021

e:volve – now available to events industry

To grow in the new world of events, the industry needs to deliver best practice, real tangible event experiences. Access Australia’s most professional service for delivering events via online channels.

13 August, 2021