Two major events for Think Business Events go virtual

While the decision to move both events online wasn't easy, the PCO is moving forward with a focus on the benefits of hosting a virtual event.

Professional conference management company, Think Business Events, has had its first two major events of the year moved from hybrid to virtual, as the industry continues to grapple with Omicron’s impact.

The Royal Australian and New Zealand College of Ophthalmologists (RANZCO) Annual Scientific Congress and the Australian Institute of Project Managers’ (AIPM) National Conference, slated to proceed late February in Brisbane and the Gold Coast, respectively, will now go ahead online.

While the decision was not an easy one, Think Business Events director Denise Broeren said people’s wellbeing was a top priority.

“The health and safety of all those involved in our conferences is of the utmost importance, and although this decision was not an easy one to make, we are confident that our recent experience managing and executing virtual events puts us in the best position possible to continue delivering high quality content and value for delegates, whether it be in-person or online,” Broeren said.

Although all parties involved in both events were hoping to move forward in 2022 with in-person or hybrid events, virtual events have several positive aspects. Features such as on-demand video content and the ability to offer a full program and engagement opportunities to a wider pool of delegates, both around Australia and internationally are now an ‘always-on’ part of the offering, which will continue to evolve, as does the events industry.

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