South Korea on the road to recovery

Seoul Convention Bureau is taking a 'slow and steady' approach to restarting events.

Seoul, the capital of South Korea, is taking a ‘slow and steady’ approach to the return of business events, after welcoming back its first exhibitions in June.

Social distancing measures
in place at a business event

The Korea Landscape and Garden Expo 2020, held from 3-6 June, was the first exhibition to take place since COVID-19 restrictions were introduced, followed by Seoul International Dental Exhibition and Scientific Congress 2020 on 6-7 June, which welcomed 4,860 attendees.

Seoul Convention Bureau said the city has another eight international exhibitions and conventions planned for July to December, however they are “very vulnerable to abrupt changes”.

The bureau says strict COVID-19 measure are in place across major venues, while organisers are also responsible for implementing appropriate measures.

“Taking this further, each organiser goes through the necessary measures themselves and announces specific measures considering the character of their events, for example plastic gloves were given out at the Seoul International Wines & Spirits Expo 2020 considering much grabbing would take place on-site,” they said.

Other mandatory measures at public events in Seoul include wearing a mask, QR codes for contact tracing, body temperature scanning, plus disinfecting venues and “sometimes attendees at entries”.

The bureau said it is determined to stay on top of its COVID-19 recovery.

“The MICE industry of Seoul is showing an increase in catching up like a tortoise in the classic story – slow but steady wins the race, the race is invisible but not invincible.”

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