GPJ opens Auckland office

The experiential agency said "the time is right" to expand into New Zealand.

Experiential agency George P. Johnson (GPJ) has opened a dedicated Auckland office to service the New Zealand market.

Leading the new office is Tomaz Kljakovic, who previously headed up GPJ’s business development team in Australia.

As GPJ New Zealand country manager, Kljakovic said he is looking forward to bringing GPJ’s global knowledge, experience and network to the country.

“Consumers increased desire for adoption and integration of experiences makes it a very exciting time to be working in this space,” he said.

“It’s great to be home with my whanau and friends and lead GPJ’s local operations to assist brands establish themselves in NZ and increase the country’s experiential profile.”

GPJ New Zealand offers experiential services via its team of strategists, experience designers, creative thinkers, event production experts, data scientists and logistics specialists.

In 2018, GPJ was named among Australia and New Zealand’s Most Innovative Companies by The Australian Financial Review and took home Campaign Asia’s Experiential Marketing Agency of the Year ANZ.

Caleb Bush, senior vice president/managing director GPJ ANZ said “the time is right” to expand into New Zealand.

“The opening of the new International Convention Centre in Auckland and an impressive roster of international sporting and political events slated for NZ will create even more opportunities for GPJ, our clients and the country to shine on the domestic and world stage,” he said.

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