Accor signs two new Sebel hotels in Australia

Accor is set to further grow The Sebel brand in Australia by signing two new properties in Brisbane and Yarrawonga.

The Sebel Yarrawonga

An artist’s impression of The Sebel Yarrawonga

Accor is set to further grow The Sebel brand in Australia by signing two new properties in Brisbane and Yarrawonga.

The new hotels are the Sebel South Brisbane in Queensland and the AUD$35 million waterfront Sebel Yarrawonga project in Victoria.

Accor Pacific Chief Operating Officer Simon McGrath said, “For more than 50 years The Sebel name has been renowned for its historical legacy, style and exceptional hotel destinations.

“We are excited by our latest partnerships with The Sebel which represent an opportunity for Accor to further capitalise on the growth in the serviced apartments sector and diversify from hotel and resort-style accommodation which has been our core product for over 20 years,” he said.

Accor officially welcomed its first property on the Southside of the Brisbane River this week (Feb 16) with addition of The Sebel South Brisbane at 50 Water Street.

In close proximity to the commercial and entertainment hub of South Bank and the Brisbane Convention and Exhibition Centre, the 63 room hotel offers premier apartment style accommodation for guests plus a selection of intimate conference and meeting solutions including a boardroom with seating for up to 14 guests.

Leisure facilities include a pool, fitness centre, and stunning sky-deck facility with Brisbane’s best 360 degree views stretching from Mt Warning to Mt Coo-tha and across the CBD to the Gateway Bridge, Gabba and iconic Story Bridge.

In regional Victoria, a new AUD$35 million resort style development is set to be built on The Point overlooking Lake Mulwala, and will be operated under The Sebel banner by Accor.

Set for construction from early 2016, with an opening date in early 2018, The Sebel Yarrawonga will be a completely new 120-room hotel-serviced apartment facility.

The waterfront hotel will form the centrepiece of a broader resort and marina complex planned by development company, Lotus Living, The Sebel’s guests will have access to an impressive complex expected to include a bar and bistro, restaurant, 300-seat conference facility, pool, gymnasium and other health club amenities.

Lotus Living Project Director, Daniel Smith said The Sebel and the greater resort would deliver significant benefits to the township and support Yarrawonga as it continues to flourish as a premier holiday, conference and mini-getaway destination in Northern Victoria.

“As the jewel in the crown of the Silverwoods Golf and Lifestyle Resort this hotel and resort will be able to accommodate up to 120 rooms and 300 guests for conferences and events,” Smith said.

With the recent addition of The Sebel South Brisbane, The Sebel network currently offers 23 properties across Australia and New Zealand, accommodating the Accor group’s apartment portfolio whilst also maintaining a traditional hotel offering to meet current consumer demands.

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