Joyce DiMascio joins The Venues Collection

The former EEAA boss has taken up a new role in the hospitality industry.

Joyce DiMascio, former CEO of the Exhibition and Event Association of Australasia (EEAA), has announced her new role at hospitality group The Venues Collection.

From January 2020, DiMascio will be director of marketing and communication for the group, which counts Campbell’s Stores in The Rocks and the newly relaunched 12 Micron at Barangaroo in its portfolio.

It comes after DiMascio announced her resignation from EEAA in November.

The Venues Collection director Christopher Drivas said he and fellow directors, Philip Beauchamp and Jacqueline Worrall, were very pleased to welcome DiMascio to the team.

“We are very excited that Joyce will be joining us at an important time in the expansion of our portfolio of venues – she will be a great asset to our business,” he said.

“Her reputation as a leader in the events industry is unsurpassed and we look forward to welcoming her to our team.”

He added, DiMascio’s knowledge and relationships in business events will be an asset to the group.

Joyce DiMascio
The Venues Collection directors (L-R) Christopher Drivas, Joyce DiMascio, Jacqueline Worrall and Philip Beauchamp.

Commenting on her appointment, DiMascio said she was excited to be working in an area of the events industry she has a special passion for.

“My first love is hospitality – it’s in my DNA and I feel very privileged that my new position involves promoting an exquisite portfolio of events venues and restaurants located in beautiful locations around Sydney,” she said.

“Apart from organising hundreds of events, I have also reviewed restaurants for over 20 years, so I’m looking forward to telling the stories of the outstanding food and beverage experiences through the marketing of The Venues Collection in both Australian and international markets.”

Alongside Campbell’s Stores and 12 Micron, The Venues Collection also operates Athol Hall and Orso in Mosman, Cropley House located in Baulkham Hills and Harrington Grove Venue and Harringtons Bar + Grill in Harrington Park.

“With the addition of 12 Micron to The Venues Collection, and the commencement of operations at the upgraded historic Campbell’s Stores near the Park Hyatt Hotel, Sydney is well placed to deliver the range and quality of hospitality services befitting a true global city,” said Drivas.

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