EEAA webinar to lend expert insight

The second session of Expert Power Sessions series is Friday 20 August.

Registrations are now open for the second webinar session in the Exhibition and Event Association of Australasia’s (EEAA) Expert Power Sessions series.

The free webinar on ‘Marketing During Challenging Times’ is in partnership with Connected Event Group and will be led by communications expert Felicity Zadro, founder and director of integrated communications agency Zadro Agency.

Felicity understands the important role that events and exhibitions can play in the achievement of business goals and will share her insights on the challenges marketers face in trying to build lasting relationships with customers during the pandemic.

“Challenging times require companies to rethink their relationships with their stakeholders, clients and staff,” Zadro says.

“What should you proceed with, pull back on, change or amend right now? I hope to go through the thinking behind working out what is the best communications strategy for companies now”.

During the 45-minute webinar, Felicity will also offer her expert marketing tips and strategies, which will assist you to better equip yourself during these uncertain times.

You can join the webinar Friday 20 August at 10am by registering online.

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