ASM Global Australia appoints First Nations Ambassador

Cameron Costello will guide the development of a RAP and advise the Leadership Team on First Nations projects and protocols.


Leading venue management and services company, ASM Global Australia, has announced the appointment of Cameron Costello as its First Nations Ambassador.

Costello is a Quandamooka traditional owner and a prominent First Nations Advocate, with a 25-year legacy of delivering First Nations arts and cultural policies in Queensland. He is also the Deputy Chair of the Queensland Tourism Industry Council and the Interim Chair of the Queensland First Nations Tourism Council.

In his new role, Costello will provide advice and guidance to the ASM Global leadership team, particularly on First Nations projects and protocols, and work with the company’s Australian venues on cultural competency training. He will also assist with the preparation and development of a Reconciliation Action Plan for ASM Global.

ASM Global Asia Pacific (APAC) Chairman and Chief Executive Officer, Harvey Lister AM, said he was honoured that Cameron Costello had accepted this important role at a time in history when the country was on the verge of change for Indigenous Australians.

“Cameron has extraordinary experience, particularly in the tourism and events sector, and his contribution and advice will be pivotal to the group’s reconciliation journey and cultural competency,” Lister said.

Costello said his ultimate goal is to empower First Nations people through training and employment opportunities that can help close the gap and improve their quality of life.

“In terms of what we want to achieve, for me it is around leadership and legacy. It is important that there is opportunity for real outcomes for First Nations peoples through training and employment that will empower them to achieve their potential, to help close the gap and improve their quality of life,” Costello said.

“There are so many amazing opportunities within the structure of ASM Global that can help drive and deliver practical outcomes.”

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