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Brisbane secures 1500-strong Herbalife incentive group

BRISBANE sign + Colour Me Brisbane, part of the G20 Cultural celebrations. Photograph by Dominika Lis/G20 Australia

Herbalife is sending its high performers to Brisbane this year.

In a Queensland first, more than 1500 of Herbalife’s top members across the Asia Pacific region will meet in Brisbane for the Future President’s Team Retreat from 16-20 September 2017.

The retreat will see Herbalife’s higher-level members attend a series of leadership training meetings and enjoy a range of lifestyle and leisure experiences in Brisbane and its surrounds.

The Brisbane Convention Bureau, which sits within the city’s economic development board – Brisbane Marketing, worked closely with the Brisbane Convention and Exhibition Centre and Tourism Events Queensland to secure Herbalife.

Speaking at the Asia-Pacific Incentives and Meetings Expo (AIME) in Melbourne yesterday (22 Feb), Brisbane Convention Bureau general manager Rob Nelson said the city is building awareness as an incentive destination, particularly since it was chosen to host Dreamtime for the first time ever in December 2017.

“Herbalife’s top members will experience the best that our welcoming and vibrant city has to offer, from a convention centre voted ‘best in the world’ to unique attractions and entertainment offering that quintessential Australian experience,” said Nelson.

Herbalife sells its nutrition products exclusively through dedicated independent members in more than 90 countries with net sales of AUD5.9 billion (USD4.5 billion) in 2015.

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