Video: Cathay Pacific’s MICE focus

Cathay Pacific says the MICE market is producing good numbers for the airline at present, thanks in part to the new Premium Economy cabin.



Cathay Pacific’s new Premium Economy

Exclusive by James Wilkinson

Cathay Pacific says the MICE market is producing good numbers for the airline at present, thanks in part to the new Premium Economy cabin.

Cathay Pacific’s National Manager – Corporate and Business Development, Richard Jones, says the MICE market ex-Australia is a major focus for the airline at present and it’s a segment that is producing good numbers.

Speaking exclusively to SPICENEWS and HM on camera, Jones says while business is tough in the airline game, Cathay is holding strong thanks to its onboard product and onward connections from Hong Kong.

He says the hot cabins are the airline’s new Premium Economy as well as Cathay’s revamped Business Class cabin, both of which are now available on all 70 flights to and from Australia.

To view the video, click on the image below.

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