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Smart gifting with Smartbox

Perfect for corporate gifts, speaker gifts of for your valuable clients, Smartbox offers a unique concept in gift giving. Smartbox is an alternative for gift buying that combines the thoughtfulness of a personal gift with the risk-free aspect of a gift certificate.

World-leading lifestyle and leisure gift company Smart&Co. has launched its innovative Smartbox gift concept in Australia, with seven local Smartbox gifts available now online and in seleted retail outlets with more to be announced in the coming weeks.

The inaugural Australian collection of Smartbox draws on the highly successful concept launched by Smart&Co. in France in 2003, which allows gifting to be thoughtful and risk-free, by enabling the gift giver to choose from a range of themed Smartbox gifts and the recipient to choose from up to 100 options in each box.

Givers choose from a range of themed Smartbox gifts-  recipient choose from up to 100 options in each box

The Australian collection of Smartbox is grouped under four themes, with each Smartbox including up to 100 choices of activities or escapes for one or two people, across New South Wales and Victoria:

Culinary treats: Temptations for Two ($69.95) or Table for Two ($129.95)
Escapes and weekends away: Unique Escapes ($149.95) or Wine Getaways ($249.95)
Sports & outdoor experiences: Adventure ($99.95) or Extreme ($349.95)
Wellbeing & pampering: Serenity ($149.95)

Each themed Smartbox includes a guidebook with up to 100 activities or escapes. When you give a Smartbox, you choose a theme the recipient will like and pay for any one of the activities in the guidebook. The recipient then chooses their activity from up to 100 options in the guidebook, which removes the risk they won’t like their gift.

Smartbox managing director, Australia, Benoit Linossier said the company is looking forward to introducing a unique and innovative way of gifting to Australia, and working with local providers to showcase the best lifestyle and leisure activities around the country.

“Australia is the 18th country in which Smartbox has launched in just six years and we are very excited about introducing the concept and a new way of gift giving here,” he said.

“Smartbox offers an innovative product which solves the problem of giving a thoughtful gift and one that is also risk-free, and we are confident Australians will see Smartbox as a unique and attractive alternative to traditional gifts, vouchers or individual experiences.

“For the past six months we have worked closely with local providers to create this first Australian collection and we are very pleased with the wide choice and high quality of activities and escapes available across the seven Smartbox categories.”

The Australian collection of Smartbox is available now online, at, or from selected retail outlets with leading retailers (to be announced) in the coming weeks.