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Holiday Inn Surfers Paradise gets an Outrigger rebrand
[Tue 18/10/2011 12:52:40]
Outrigger Hotels & Resorts has announced the purchase of the management rights and associated real estate assets of the hotel property currently operating as the Holiday Inn Surfers Paradise.
The sale includes the management rights for up to 414 hotel rooms and the real estate assets comprising reception, extensive conferencing areas, and restaurant and bar. The property will be re-branded to Outrigger Surfers Paradise.
The current Holiday Inn Surfers Paradise has purchased and rebranded to become Outrigger Surfers Paradise.
The company’s decision to invest in Surfers Paradise’s tourism sector is also a major show of confidence it has for the Gold Coast and builds upon the presence of its Australian head office in Surfers Paradise.
Regional general manager-Australia, Grant James, said he was extremely confident in the future of the Gold Coast’s tourism industry.
“The Gold Coast has fared much better than other regions in Queensland which can be evidenced by our other Gold Coast resort at Coolangatta eclipsing revenue and occupancy forecasts for the 2011/2012 period,” James said.
His belief in a rebounding domestic tourism market was echoed by the release last month of Tourism Australia’s National Visitor Survey stating that domestic tourism was on the rise with June recording a jump in domestic travellers by 8 per cent.
The Gold Coast property includes extentsive conferencing and event areas.
“Despite current global economic woes, there is a lot of positive news coming out of the Gold Coast which includes the opening of two new five-star hotels, construction of the Gold Coast light rail and planned runway extension at Gold Coast International Airport to allow direct flights from China.
“We are pleased to be back in the heart of Surfers Paradise and we’re looking forward to working with local industry and operators and making a positive contribution to the local economy,” James added.
Located on a prominent site on Gold Coast Highway and fronting View Avenue, the hotel is 100 metres from the beach and one block from Cavill Avenue.
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